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Radiant Marketing Blog
Dec 01

5 Effective Emotional Triggers to Engage Your Audience

What emotions do your brand messages evoke in the viewer, if any? How does an individual feel when they see your brand, read your marketing messages or visit your website?

According to research, emotion is really what drives purchasing behaviors and...

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December 01, 2020 radiantmarketing View all posts by
small business marketing
Apr 23

4 Important Factors for a Positive Customer Service Experience

When was the last time you visited a retail shop or engaged with a brand online, and were blown away by the level of support and service you received? It's a nice feeling to be 'taken care of' in this sense. As a consumer, we have so many choices...

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April 23, 2020 Karen Cummings View all posts by
Karen Cummings
small business marketing, brand experience
Apr 12

The Role of Brand Image on Customer Loyalty

Maintaining a quality brand image is not only important for larger businesses, but smaller businesses as well. Many times, the brand image a small business creates acts as a powerful and often inexpensive 'tool' to compete against big businesses...

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April 12, 2020 Karen Cummings View all posts by
Karen Cummings
small business marketing, building your brand
Jul 19

How to Create Online Surveys People Will Actually Take [6 Tips]

Market research is important for just about every business—small businesses and big brands alike. Whether you’re considering launching a new product or service, rebranding your business, or trying to better understand your audience, market research...

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July 19, 2019 Melissa Little View all posts by
Melissa Little
Business, small business marketing
Jul 25

Radiant Marketing: New Site & Clear Solutions

Have you noticed that we look a little... different? We are so thrilled to unveil our brand new, beautiful, unique-to-us website! While we felt a little website facelift was necessary to best match our brand and team vibe, aesthetics aren't the only...

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July 25, 2018 Karen Cummings View all posts by
Karen Cummings
small business marketing, radiant marketing
Oct 05

How to Make An Impact With Your Small Business

Whether you’re trying to get your small business off the ground, or trying to build on your successes by polishing up your marketing efforts, the world of digital marketing can feel overwhelming. The digital landscape is constantly changing, and if...

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October 05, 2017 Khylie Gardner View all posts by
Khylie Gardner
small business marketing

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