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Apr 09

Supporting Small Businesses through Crisis

As we continue to watch the impact of the novel coronavirus and the growing number of confirmed cases, it has become abundantly clear that we are in this together. To get through this difficult time, it's critical that we all do our part in...

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April 09, 2020 Karen Cummings View all posts by
Karen Cummings
small business
Jan 03

How to Market Your Health & Wellness Offerings in 2020 [Guide]

The health and wellness industry has grown in consumer demand, taking the internet by storm. Dominating everything from beauty to food to lifestyle, wellness is quickly becoming a trend that affects nearly all aspect of our lives as consumers.


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January 03, 2020 Karen Cummings View all posts by
Karen Cummings
healthcare marketing, marketing strategy, building your brand, marketing tips
Sep 14

Takeaways & Tiny Lobster Rolls: How INBOUND 2019 Will Shape Our 2020

It's hard to believe that just a week ago we were getting off of our final plane from Boston at almost 11PM at night, back into the dry, dusty heat of our home state. Buzzing with leftover INBOUND Conference energy, our heads full of tips,...

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September 14, 2019 Melissa Little View all posts by
Melissa Little
inbound marketing
Aug 30

No Results? Why We Recommend a Marketing Diet for Your Brand

If you’ve ever experienced allergies or chronic health issues, one of the solutions that may have been suggested to you would be to try an elimination diet. If you’ve never heard of an elimination diet, here’s the basic definition:

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August 30, 2019 Karen Cummings View all posts by
Karen Cummings
marketing strategy
Aug 27

4 Ways Health Care and Marketing Are Exactly the Same

My husband and I both own our own businesses - my digital marketing agency and his gym - and are often discussing the reasons we love what we do, and the challenges we regularly face.

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August 27, 2019 Karen Cummings View all posts by
Karen Cummings
healthcare marketing
Aug 20

How the Digital Marketing Cycle Actually Works + Why You Should Care

Over the last few years, the digital marketing landscape has drastically changed the way that people make decisions and appointments. The reality is that the average adult spends twice as much time online as they did 13 years ago (about 20 hours...

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August 20, 2019 Karen Cummings View all posts by
Karen Cummings
digital marketing tips

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