Does Influencer Marketing Really Work?

In the ever-changing world of marketing, it can seem like new strategies are popping up every month. One newer strategy that has stuck and gained traction over the last few years is ‘influencer marketing.’...

How To Write a Blog

Meta, isn’t it? Reading a blog…about how to write a blog. In marketing, brands often underestimate just how impactful adding a frequently updated blog to their website can be. Not only does it provide another opportunity to...

Studies have found that consumers prefer brands with strong, unique personalities and great storytelling. Establishing a strong brand voice is truly the secret to making your brand come to life. 

In our ever-changing digital world staying up to date on the latest ad types, algorithms, and rules for social media campaigns can be difficult. This is where Radiant Marketing can help. 

We’ve all been there before. Your phone buzzes with another email notification and you realize your inbox is overflowing with messages after a few days offline. Most likely you will take a few minutes to delete any messages that don’t capture your...

One of the most important elements of a successful relationship with your marketing agency is whether or not you actually like working with them. By no means do we want to diminish the importance of the outcomes generated by your work together, but...