One of the most important elements of a successful relationship with your marketing agency is whether or not you actually like working with them. By no means do we want to diminish the importance of the outcomes generated by your work together, but...
Read MoreKaren Cummings healthcare marketing, radiant marketing, wellness marketing
This last year has taught us a lot. We’ve learned how quickly everything can change. As a result, I believe we’ve learned more about ourselves and our priorities than we may have ever learned in the past.
Read MoreKaren Cummings healthcare marketing, wellness marketing
Creating a healthcare marketing plan and budget for your practice can be a daunting task. Putting it into action? Another feat in itself.
Read MoreThe health and wellness industry has grown in consumer demand, taking the internet by storm. Dominating everything from beauty to food to lifestyle, wellness is quickly becoming a trend that affects nearly all aspect of our lives as consumers.
Even...
Read MoreKaren Cummings healthcare marketing, marketing strategy, building your brand, marketing tips
My husband and I both own our own businesses - my digital marketing agency and his gym - and are often discussing the reasons we love what we do, and the challenges we regularly face.
Read MoreAs much as we'd like to believe our potential clients only use sound logic and reasoning to make their purchasing decisions, the truth is that emotion is often what inspires them to take action. Your blog is a fantastic place to infuse emotion into...
Read MoreMelissa Little healthcare marketing, digital marketing tips