Market research is important for just about every business—small businesses and big brands alike. Whether you’re considering launching a new product or service, rebranding your business, or trying to better understand your audience, market research...
Read MoreThere are some things in the business world that, once you’ve been around the block a time or two, just start to come naturally. Proper business meeting etiquette is one of those things. Unfortunately, many of these “natural” pieces of business...
Read More“He who has a why can endure any how.” – Frederick Nietzsche
I bet you clicked on this article for a number of reasons. Maybe you need that extra push to make the move from talking to doing. Or maybe you need some inspiration for professional...
Read MoreIf you’re using Twitter, Facebook, Instagram and other social media marketing tools to promote your small business, you may already be well aware of some rules. But did you know that there are business copyright rules that you must follow to stay...
Read MoreJessica Van Liew Business, social media marketing
As an entrepreneur, there are many skills you must possess. From business development to accounting, there are dozens of skills necessary to build a successful company. And if your business leverages technology, learning to code should be added to...
Read MoreJessica Van Liew Business, small business marketing, business tips
If you haven’t heard of Pokémon GO by now, you most likely haven’t stepped foot outside of your house in a few months. The game has taken the world by storm, satisfying the dreams of every 90’s kid and reigniting new the passion to “catch ‘em all”...
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