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MARKETING TIPS FROM THE PROS
Mar 16

Sometimes, before you can move forward quickly, you have to slow down

The following is a guest post provided by David Rafeedie, ACC, Founder of David the Coach. At Radiant, we are big believers in the importance of 'slowing down to speed up' in all aspects of life, including building a brand and growing your...

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March 16, 2021 radiantmarketing View all posts by
radiantmarketing
building your brand, marketing tips
May 29

4 Questions to Build Your Brand Companions

Identifying and building out your Brand Companions - or those 'best fit' individuals for your brand and offering - can be the most underrated part of a brand's marketing strategy. Many entrepreneurs will dream up their ideal customers during the...

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May 29, 2020 Karen Cummings View all posts by
Karen Cummings
building your brand
Apr 12

The Role of Brand Image on Customer Loyalty

Maintaining a quality brand image is not only important for larger businesses, but smaller businesses as well. Many times, the brand image a small business creates acts as a powerful and often inexpensive 'tool' to compete against big businesses...

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April 12, 2020 Karen Cummings View all posts by
Karen Cummings
small business marketing, building your brand
Jan 03

How to Market Your Health & Wellness Offerings in 2020 [Guide]

The health and wellness industry has grown in consumer demand, taking the internet by storm. Dominating everything from beauty to food to lifestyle, wellness is quickly becoming a trend that affects nearly all aspect of our lives as consumers.

...

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January 03, 2020 Karen Cummings View all posts by
Karen Cummings
healthcare marketing, marketing strategy, building your brand, marketing tips
Mar 29

Should You Hire an Agency or an Intern? [Quick Assessment]

Should you hire a marketing intern or a digital marketing agency to handle your business marketing needs?

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March 29, 2019 Karen Cummings View all posts by
Karen Cummings
business tips, building your brand
Mar 08

Brand Storytelling: Attract Your Tribe with a ‘True to You’ Message

These days, attracting customers and patients is much less about jargon and canned messaging compared to the ‘olden days’ of messaging. Rather, it’s about the story you’re telling about your brand’s values and purpose, and if your audience can...

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March 08, 2019 Melissa Little View all posts by
Melissa Little
building your brand

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Marketing Tips from the Pros