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Jun 01

4 Eye-Catching Subject Lines to Catapult Your Email Open Rates

We’ve all heard that you shouldn’t judge a book by its cover.  But when it comes to email, no one has a problem doing just that.  So much so, that 33% of email recipients decide to open an email or not entirely based on the subject line.  That’s why...

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June 01, 2017 Jessica Van Liew View all posts by
Jessica Van Liew
email marketing
May 25

Building a Brand Without Breaking the Bank

Building a brand is an important part of creating and sustaining a successful business. Your brand is the way that your business defines itself: it’s of all of your marketing, customer service, and operational choices all rolled into one. When these...

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May 25, 2017 Khylie Gardner View all posts by
Khylie Gardner
building your brand
May 11

The 3 Crucial Elements of a Crazy Good Content Marketing Strategy

A good content marketing strategy is one of the most cost effective and efficient ways to create brand awareness, nurture relationships with your target audiences, and attract new leads to your business.  When it’s done well, content marketing...

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May 11, 2017 Khylie Gardner View all posts by
Khylie Gardner
content strategy, marketing strategy
May 09

The Power of Video in Social Media Marketing


Video marketing is the future of social media marketing, and we’re not the only ones who think so. Haven’t you noticed that social media platforms are making it easier and easier to share and publish videos? It’s because they know that’s what our...

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May 09, 2017 Brooke Kwasny View all posts by
Brooke Kwasny
social media marketing
May 04

Crash Course to Building an Inbound Marketing Strategy That Rocks

Back in the era of Mad Men, marketing relied on a philosophy of interruption in which marketers aimed to outspend their competition to gain the attention of their audience. Traditional marketing required businesses to pay fees for ad space and...

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May 04, 2017 Khylie Gardner View all posts by
Khylie Gardner
inbound marketing, marketing strategy
Apr 27

5 Ways Online Surveys Do Wonders for Your Business

Since the days of ad agencies and Mad Men, surveys have allowed marketers to gauge the opinions, concerns, and feelings of their customers. As the marketing world continues to become increasingly digital in nature, online surveys have created an...

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April 27, 2017 Khylie Gardner View all posts by
Khylie Gardner
small business marketing, business tips

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