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MARKETING TIPS FROM THE PROS

Melissa Hultstrand

Melissa joined Radiant with a traditional print and media marketing background, but has since reignited her passion for digital marketing and content strategy. Melissa is HubSpot, Google Analytics, and Google AdWords certified, and uses those certifications to develop incredible campaigns for both Radiant Marketing and our clients. She’s passionate about small businesses and entrepreneurs, minoring in Entrepreneurship & Small Business Management in college. She focuses her energy on building brand awareness for our clients and generating leads to help grow their businesses.
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Recent Posts

Jul 27

Here's How to Build Your Perfect Digital Marketing Budget

As a small business owner, you have a lot to handle (understatement of the century, am I right?) You might be acting as CEO, accountant, client relations, and marketer. Or, if you have a small team helping you, then you’re also acting as team...

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July 27, 2018 Melissa Hultstrand View all posts by
Melissa Hultstrand
digitial marketing tips
Sep 05

Use the Power of Intention to Nail Your Goals

“The ancestor to every action is a thought.” - Wayne W. Dyer, author of The Power of Intention: Learning to Co-create Your World Your Way

If the “ancestor to every action is a thought”, then it’s incredibly important to be mindful of our mindset...

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September 05, 2017 Melissa Hultstrand View all posts by
Melissa Hultstrand
entrepreneur, inspiration
Apr 21

Radiant is Celebrating National Small Business Week with Live Workshop

"Small business isn't for the faint of heart. It’s for the brave, the patient and the persistent. It’s for the overcomer." - Anonymous

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April 21, 2017 Melissa Hultstrand View all posts by
Melissa Hultstrand
small business marketing, digitial marketing tips
Apr 17

The Most Important Inbound Marketing Metrics to Measure

There are a million inbound marketing metrics that you could analyze (seriously, a million - I counted). This is not a surprise to anyone who’s ever set up a dashboard, looked at it, tried to decode it, then quietly closed the window and said to...

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April 17, 2017 Melissa Hultstrand View all posts by
Melissa Hultstrand
inbound marketing
Mar 14

4 Major Email Marketing Mistakes You Need to Avoid

“Email has an ability many channels don’t: creating valuable, personal touches – at scale.”- David Newman

Since it’s invention in 1972 (yep, older than you might think!), electronically sending messages from one computer to another has evolved...

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March 14, 2017 Melissa Hultstrand View all posts by
Melissa Hultstrand
email marketing
Feb 14

Why Inbound Marketing Is So Important for Your Business

Let’s be honest - the marketing world has completely transformed into a different beast in the last several years. Customers, once convinced by cold-calls and impromptu pitching, have become desensitized to all the old, overused marketing...

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February 14, 2017 Melissa Hultstrand View all posts by
Melissa Hultstrand
inbound marketing

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Marketing Tips from the Pros