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MARKETING TIPS FROM THE PROS

Karen Cummings

Karen founded her first inbound marketing agency in 2011 and has been passionately delivering high-impact results for health & wellness brands ever since.
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Recent Posts

Aug 30

No Results? Why We Recommend a Marketing Diet for Your Brand

If you’ve ever experienced allergies or chronic health issues, one of the solutions that may have been suggested to you would be to try an elimination diet. If you’ve never heard of an elimination diet, here’s the basic definition:

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August 30, 2019 Karen Cummings View all posts by
Karen Cummings
marketing strategy
Aug 27

4 Ways Health Care and Marketing Are Exactly the Same

My husband and I both own our own businesses - my digital marketing agency and his gym - and are often discussing the reasons we love what we do, and the challenges we regularly face.

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August 27, 2019 Karen Cummings View all posts by
Karen Cummings
healthcare marketing
Aug 20

How the Digital Marketing Cycle Actually Works + Why You Should Care

Over the last few years, the digital marketing landscape has drastically changed the way that people make decisions and appointments. The reality is that the average adult spends twice as much time online as they did 13 years ago (about 20 hours...

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August 20, 2019 Karen Cummings View all posts by
Karen Cummings
digital marketing tips
Mar 29

Should You Hire an Agency or an Intern? [Quick Assessment]

Should you hire a marketing intern or a digital marketing agency to handle your business marketing needs?

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March 29, 2019 Karen Cummings View all posts by
Karen Cummings
business tips, building your brand
Mar 22

5 Inspirational Women Transforming the Health & Wellness Industry

Women everywhere, and in many industries, are finally being featured more prominently, and celebrated unabashedly.

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March 22, 2019 Karen Cummings View all posts by
Karen Cummings
Women in Business, girlboss
Mar 21

4 Questions to Build Your Brand Soulmates

Identifying and building out your Brand Soulmates™ can be the most underrated part of a brand's marketing strategy. Many entrepreneurs will dream up their ideal customers during the early stages of opening their business, but very few people...

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March 21, 2019 Karen Cummings View all posts by
Karen Cummings
building your brand

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Marketing Tips from the Pros