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MARKETING TIPS FROM THE PROS
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4 Must Read Books for the Entrepreneur

Dec 12, 2016 radiantmarketing View all posts by
radiantmarketing
entrepreneur, starting a business

When it comes to starting a business, it can be difficult to know which way is up. Luckily, there are many brilliant minds who have been exactly where you are now - and they’ve written down their advice to help young entrepreneurs succeed.

We’ve compiled the 4 books that every entrepreneur must read. The authors come from a wide variety of backgrounds, but they all have two things in common: they’ve been incredibly successful, and they believe that you can be, too.

4 Books Every Entrepreneur Should Read

Drive - Daniel H. Pink

In Drive, Daniel H. Pink discusses exactly what motivates us as human beings to succeed at work and at home. This book relies on more than 40 years of scientific research on human motivation, in order to help readers understand how to create actionable goals and transform the way that they live. All aspiring entrepreneurs - and even those who have been in the game for a while - should give Drive a read. You can pick up your copy here.

#GIRLBOSS - Sophia Amoruso

Sophia Amoruso is the founder and CEO of a $100 million fashion retailer, Nasty Gal. #GIRLBOSS is a fabulously entertaining read, because it mixes Sophia’s personal story with frank observations and practical advice for all of her readers. As #girlbosses ourselves, the Radiant team has a special appreciate for this book, because it advocates for female entrepreneurs to take chances and take responsibility for their pursuits. Regardless of your gender, #GIRLBOSS is an inspiring read and we are sue you’ll walk away with plenty of actionable advice. Get your copy from Amazon.

Blink - Malcolm Gladwell

Malcolm Gladwell is a master of non-fiction. Told through dozens of true short stories, Gladwell masterfully combines scientific research with personal anecdotes in Blink. This is a book about how we think, and the choices we make. Blink empowers entrepreneurs to follow their instincts and win. Buy it now.

Conscious Capitalism - John Mackey & Raj Sisodia

At Radiant Marketing, we believe that doing ethical business is just as important as making a profit. In Conscious Capitalism, John Mackey (co-founder of Whole Foods Market) and Raj Sisodia pave the way for entrepreneurs to create value for all their stakeholders - from customers and employees, to society and the environment as a whole. This book will teach you to build a strong business and foster a better world while you're at it. Pick up your copy today.

At Radiant Marketing, we help entrepreneurs to build successful businesses. If you’re just getting started, learn which productivity tools we recommend to help you get off on the right foot.

 

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